15 September 2020
From day one at Petalon, our mission has always been to provide our customers with unusual, interesting and beautiful flowers that are different from your bunch of lilies or a formally arranged bouquet of roses, with poker straight stems of foliage sticking up in unnaturally, evenly-spaced intervals. We wanted our...
Read more22 August 2020
The results are in. Our soil is acidic. We’ll admit that testing the pH level of our soil probably wasn’t the first thing that occurred to us when we started the flower farm, but nonetheless, it’s an important detail – vital, in fact; your flowers are only as good as...
Read more1 June 2020
As we’re all aware, businesses across the UK and the world have had to drastically change the way they work over the past few months to remain operational during this pandemic, while others have unfortunately had to close their doors for a time. While following the latest government guidelines at...
Read more29 May 2020
When we first started delivering our bouquets to East London in 2014, only in our wildest dreams did we think we’d be sending our flowers to people in cities and villages all over the country. (But we are dreamers, so we did think about it.) As business grew, requests for...
Read more22 May 2020
Instagram vs reality: it’s a well-discussed topic. We know there’s a vast difference between the two, yet it doesn’t really stop us from comparing our own lives with those polished, perfected and well-edited squares. And not only that, when thinking of our own lives, we don’t consider our highlights or...
Read more3 May 2020
Q: Caroline, you’re the Founder and CEO of Bee Collective which is a not-for-profit social/environmental enterprise. What is the main purpose of the Bee Collective? A: At Bee Collective our main goal is to support sustainable beekeeping, for all the benefits that bring to people and wildlife. We do this...
Read more18 March 2020
We talk to one of our loyal customers about why she invested in Petalon. If you would like to own a part of Petalon as well as enjoy other perks such as 25% off flowers for life, view our full crowdfunding pitch here and learn more about becoming an investor....
Read more25 February 2020
In the early days of a small business, so much of your success is down to a handful of customers who believe in your business and help spread the word about it. It’s like having a group of cheerleaders who support you and encourage you. If you’re lucky, this group...
Read more1 January 2020
When Florence’s husband James needed to send a bunch of flowers one day about 5 years ago, they both realised that there wasn’t much choice out there for people who wanted to send a beautiful, interesting bunch of flowers for a reasonable price. Surrounded by James’s bicycles from his own...
Read more25 November 2019
With the end of any era in your life comes reflection; on achievements, perhaps regrets, changes you want to make, things you’d like to do differently. Quite often this can be related to career choices or work-life balance. When you’re manning the Petalon inbox, you see lots of emails from...
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